Plant based Form Nutrition needed to differentiate it’s brand in the crowded health and wellness marketplace. Deciding to focus on lifestyle rather than the bodybuilding messages that dominate the space, we used evocative landscapes and clean typography to deliver the ‘Form’ concept. Working closely with owner Damian Soong, we applied the brand identity ‘Form’ across packaging, marketing and a fully responsive ecommerce website, enabling Damian to rapidly escalate Form’s route to market.
— brand naming/identity
— website design/development
— packaging
— exhibition
— advertising/marketing
© Copyright 2023 - Cargo Design Studio Ltd
© Copyright 2018 - Cargo Design Studio Ltd
© Copyright 2018 - Cargo Design Studio Ltd
© Copyright 2018 - Cargo Design Studio Ltd